The Indigenous Tourism Association of Canada (ITAC) is proud to announce a new partnership with the Tourism Industry Association of Canada (TIAC) in presenting a Canadian Tourism Award recognizing excellence in Aboriginal Tourism.

The 2014 National Aboriginal Cultural Tourism Award will recognize an Aboriginal tourism business that has demonstrated a commitment to the development, promotion and delivery of an authentic, innovative and enriched Aboriginal cultural tourism visitor experience.   The recipient will have demonstrated a commitment to authentic Aboriginal cultural tourism as a key aspect of encouraging and promoting tourism growth in their region.

Nominees will be judged on:

  1. Commitment to visitor satisfaction through delivery of quality and authentic “market ready” experiences as outlined in ATAC’s National Guidelines ( available on our website) (25%).
  2. Stimulation of tourism employment and economic activity in the host Aboriginal community (25%)
  3. Social/cultural impact in the community through the demonstrated promotion and advancement of Aboriginal culture (25%)
  4. Demonstrated innovation in the development and delivery of the experience (25%)

The Tourism Industry Association of Canada will be hosting their annual Tourism Congress in Ottawa on November 25-26, 2014 and the selected recipient will be presented this prestigious award at the Gala on November 26th.  All finalists will be publicly announced.

Travel and accommodation will be covered for the Award recipient to attend the ceremony in Ottawa.

Please take the time to nominate a business offering an inspiring Aboriginal tourism product/experience in your region of Canada; self-nominations are also encouraged. Join us in celebrating the extra-ordinary and inspiring Aboriginal experiences from across Canada!

Accepting nominations NOW!  Please forward to Keith Henry, Chair of ATAC, or via fax at (604) 921-1072. Nominations close on Monday, September 21st at 5pm EST.

Please view our Aboriginal Cultural Experiences – National Guidelines HERE

Click here to download the application as a PDF.