Xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish) and səlilwətaɬ (Tsleil-Waututh), Vancouver, BC – The Indigenous Tourism Association of Canada (ITAC) is pleased to launch its 2023-24 membership program. This year the membership program has been updated to integrate with the new market readiness standards defined in ITAC’s Accreditation Program.
“This coming year is going to be an exciting one for the industry,” says Keith Henry, President and CEO of ITAC. “Thanks to the dedication of our 1,100+ members and the support of our partners, Indigenous tourism in Canada is on its way to recovery and ITAC is on a path to becoming the world leader in Indigenous tourism by 2030.”
Membership fees have once again been waived for market ready Indigenous tourism experiences, Indigenous tourism associations and Indigenous tourism experiences still in development. ITAC is also waiving the $199 Marketing Upgrade fee for those members who are accredited as export ready and want to work with the travel trade and in international markets. The annual membership fee for Industry partners is $99.
Becoming an ITAC member is easy. Simply go to JoinITAC.ca, select your region, and scroll to the “Apply Now” button to start the online application. ITAC membership staff will review your application and, once approved, they will ensure that you start receiving your membership benefits. For more information about the application requirements and benefits, please review ITAC’s new 2023 Membership Guide.
As in previous years, members of Indigenous Tourism BC, Indigenous Tourism Alberta, Indigenous Tourism Quebec, the Indigenous Tourism Association of New Brunswick and Travel Nunavut will automatically become ITAC members. This is thanks to the partnership agreements that ITAC has with those organizations. ITAC is delighted to announce that, new for 2023-24, Indigenous Tourism Manitoba has the same agreement in place with ITAC so members of that organization will also automatically become ITAC members.
ITAC is encouraging all members who are located in British Columbia, Alberta, Québec, Nunavut, New Brunswick or Manitoba to renew their membership directly with their respective provincial or territorial Indigenous tourism organization. All current members who are located outside of those regions will be sent an email with renewal instructions.
If you have any questions or concerns throughout this process, please do not hesitate to contact the ITAC membership team at Membership@IndigenousTourism.ca.