Canada’s westernmost province is filled with breathtaking scenery and diverse geographic regions and climates. British Columbia is home to Métis and more than 200 distinct First Nations—one-third of all the Indigenous people in Canada.

Canada’s westernmost province is filled with breathtaking scenery and diverse geographic regions and climates. British Columbia is home to Métis and more than 200 distinct First Nations—one-third of all the Indigenous people in Canada.
ITAC directly supports Indigenous tourism operators in British Columbia. Working together with industry partners in the province, ITAC is furthering the progress of the Indigenous tourism industry in British Columbia to provide Indigenous tourism operators with greater access to marketing, development and partnership opportunities.
Indigenous owned and controlled businesses in British Columbia can receive a complimentary ITAC membership with benefits including:
Businesses located in British Columbia should reach out directly to ITAC to apply for membership. Some businesses may also qualify for a free Marketing Upgrade.
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Destination BC is focused on attracting overnight visitors to the province, by promoting the Super, Natural British Columbia® brand to the world, and increasing tourism revenues by supporting industry in the development and delivery of remarkable experiences.
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