Xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish) and səlilwətaɬ (Tsleil-Waututh), (Vancouver, BC)–The Indigenous Tourism Association of Canada (ITAC) President and CEO, Keith Henry, reflects on the deeply personal meaning of the National Day for Truth and Reconciliation. Drawing on his Métis family history and the legacy of the 1885 Métis Resistance, Keith shares how generations of trauma, erasure, and misrepresentation continue to shape Canada’s historical narrative.

Keith highlights the important role Indigenous-led tourism plays in reconciliation, not only as an avenue for cultural revitalization and economic development, but also as a way for Canadians and visitors to engage with authentic stories and lived histories.
By spotlighting experiences such as Wikwemikong Tourism’s residential school tours, the National Indigenous Residential School Museum of Canada, and the St. Eugene Golf Resort & Casino, Keith highlights how Indigenous tourism can promote respect, understanding, and healing.

View Keith’s Op-Ed