Why Destination Indigenous?

Destination Indigenous is ITAC’s travel brand. Indigenous tours, activities and communities in Canada welcome visitors from around the world—sharing rich, transformative travel experiences that showcase a modern, authentic culture. Destination Indigenous celebrates this thriving sector, linking travellers to an emotional experience that flows from:

  • a grounding with the natural environment
  • a sense of welcome
  • positive interactions
  • a feeling of vibrancy
  • a desire to connect

The Destination Indigenous website is visited by more than 200,000 users each year!

How to be Featured on Destination Indigenous

In order to be featured on Destination Indigenous, a business must become a market-ready member with ITAC and submit all required documentation. There are many benefits to an ITAC membership and many opportunities to grow an Indigenous tourism business, including opportunities to participate in ITAC’s marketing, sales and business development programs, including The Original Original Accreditation Program. Any person or organization that has an interest in advancing Indigenous tourism in Canada may apply to become an ITAC member. However, only businesses that meet the market-ready and export-ready criteria and submit all required documentation are eligible to be featured on the Destination Indigenous website.

Learn more about Destination Indigenous, The Original Original Accreditation Progam, and frequently asked questions HERE.