Xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish) and səlilwətaɬ (Tsleil-Waututh), Vancouver, BCThe Indigenous Tourism Association of Canada (ITAC) is pleased to announce that Brenda Holder has been appointed to Destination Canada’s Board of Directors effective June 23, 2022. Minister of Tourism and Associate Minister of Finance, Randy Boissonnault, appointed four new members and the reappointment of a current member to the Board of Directors of Destination Canada.

“I am so proud to see my colleague and friend, Brenda Holder, step into a role that will have a major impact on the growth of Indigenous tourism,” shares Keith Henry, ITAC’s President and CEO. “We also thank Minister Randy Boissonnault for ensuring there is Indigenous leadership to guide and drive important discussions focused on Indigenous leadership, inclusiveness and reconciliation into Canada’s marketing body, Destination Canada.”

Brenda has acted as the former Chair and current Vice-Chair of ITAC and is the current Chair of Indigenous Tourism Alberta (ITA) where she has supported hundreds of Indigenous tourism businesses across Canada. She is also the owner and founder of her own Indigenous tourism business, Mahikan Trails. Brenda is recognized for her entrepreneurial spirit and work in educating the public about Métis culture. She is also the recipient of several prestigious awards such as the Aboriginal Woman Entrepreneur Award of Distinction, the Esquao Award and the Métis Entrepreneur of the Year.