The Indigenous Tourism Association of Canada (ITAC) has just released the second video in its public service announcement (PSA) campaign. The campaign will consist of five videos and will be distributed to over 5 million households.

The telecasters to air these PSA’s will include Bell, Shaw, Shaw Direct, Telus and Access Communications. Their unique channel lineups include a variety of the following stations; CNN, A&E, TLC, AMC, Golf, Headline News, CNBC, MSNBC, NFL Network, Paramount Network, Peachtree, Fox News, Game Show Network, BBC World and the Big Ten Network.