{"id":24244,"date":"2022-05-05T10:38:16","date_gmt":"2022-05-05T17:38:16","guid":{"rendered":"https:\/\/indigenoustourism.ca\/?p=24244"},"modified":"2022-05-05T10:38:16","modified_gmt":"2022-05-05T17:38:16","slug":"deux-nouvelles-promotions-au-sein-de-lequipe-de-direction-de-latac","status":"publish","type":"post","link":"https:\/\/indigenoustourism.ca\/fr\/deux-nouvelles-promotions-au-sein-de-lequipe-de-direction-de-latac\/","title":{"rendered":"Deux nouvelles promotions au sein de l\u2019\u00e9quipe de direction de l\u2019ATAC"},"content":{"rendered":"

Mme Suzanne Reeves nomm\u00e9e directrice marketing et Mme Tara Saunders, directrice du d\u00e9veloppement des affaires<\/strong><\/p>\n

TERRITOIRE DES SALISH DE LA C\u00d4TE<\/strong> \u2013\u00a0 L\u2019Association touristique autochtone du Canada (ATAC) a effectu\u00e9 plusieurs changements au sein de son \u00e9quipe de direction cette semaine, dont les deux r\u00e9centes promotions de Mme Suzanne Reeves au poste de directrice marketing et de Mme Tara Saunders au poste de directrice du d\u00e9veloppement des affaires. Ces changements permettront \u00e0 l’ATAC et \u00e0 l’industrie touristique autochtone de continuer de cro\u00eetre et de mieux se reconstruire dans le cadre de la relance post-pand\u00e9mie.<\/p>\n

Mme Suzanne Reeves assumera le r\u00f4le de directrice marketing, o\u00f9 elle sera charg\u00e9e de superviser les initiatives de marketing de l’ATAC, afin de mobiliser plus d\u2019attention et de ressources pour le secteur touristique men\u00e9 par les Autochtones au pays.<\/p>\n

Mme Reeves compte plus de 25 ans d’exp\u00e9rience dans le d\u00e9veloppement et la mise en \u0153uvre de programmes strat\u00e9giques mondiaux de vente et de marketing dans le domaine du tourisme, notamment au sein de Destination Canada et dans le cadre des Jeux olympiques. Elle a pass\u00e9 les deux derni\u00e8res ann\u00e9es \u00e0 agir en tant que strat\u00e8ge principale au sein du d\u00e9partement de marketing de l’ATAC, o\u00f9 elle a \u00e9t\u00e9 tr\u00e8s active dans le d\u00e9veloppement de Destination Autochtone et de la campagne l\u2019Original Original. Auparavant, elle a pass\u00e9 plus de quatre ans en tant que directrice de Sure Media, soutenant les destinations et les entreprises au moyen de solutions restauratrices pour les communaut\u00e9s, la culture et l’environnement gr\u00e2ce au pouvoir de la collaboration et de la narration.<\/p>\n

\u00ab Suzanne est une sp\u00e9cialiste du marketing tr\u00e8s respect\u00e9e dans l’industrie touristique. Nous sommes tr\u00e8s reconnaissants de l’avoir dans notre \u00e9quipe \u00bb, a d\u00e9clar\u00e9 M. Keith Henry, pr\u00e9sident-directeur g\u00e9n\u00e9ral de l\u2019ATAC. \u00ab Elle est un leader remarquable qui a guid\u00e9 notre organisation dans la mise en \u0153uvre de campagnes prim\u00e9es qui renforcent le profil de l’industrie touristique autochtone dans le monde entier. \u00bb<\/p>\n

Mme Tara Saunders, ancienne membre du conseil d’administration de l\u2019ATAC, assumera le poste de directrice du d\u00e9veloppement des affaires qui \u00e9tait auparavant occup\u00e9 par Mme Teresa Ryder. Dans ce r\u00f4le, elle sera charg\u00e9e de superviser le d\u00e9veloppement et la stabilit\u00e9 du tourisme autochtone dans l\u2019ensemble du Canada ainsi que le d\u00e9veloppement de produits et les initiatives de subventions pour soutenir les entrepreneurs touristiques autochtones et les communaut\u00e9s autochtones investissant dans le tourisme.<\/p>\n

Mme Saunders apporte son exp\u00e9rience en tant qu’agente de d\u00e9veloppement touristique pour la Premi\u00e8re Nation Qalipu, l’une des plus grandes Premi\u00e8res Nations au pays. Elle a travaill\u00e9 avec la Nation sur sa strat\u00e9gie quinquennale de d\u00e9veloppement touristique Experience Qalipu qui est ax\u00e9e sur le d\u00e9veloppement d’exp\u00e9riences culturelles et d’autres produits touristiques commercialisables dans les communaut\u00e9s micmaques de Terre-Neuve. En tant qu’ancienne membre du conseil d’administration de l\u2019ATAC repr\u00e9sentant Terre-Neuve-et-Labrador, Mme Saunders mettra \u00e0 bon profit son exp\u00e9rience pour bien mener son nouveau r\u00f4le de directrice du d\u00e9veloppement des affaires.<\/p>\n

\u00ab Teresa laisse un grand vide \u00e0 combler mais nous savons que Tara est la personne id\u00e9ale qui apportera une touche sp\u00e9ciale au r\u00f4le de directrice du d\u00e9veloppement des affaires \u00bb, a ajout\u00e9 M. Keith Henry.<\/p>\n

Le mandat de l’ATAC est de tirer parti du tourisme afin de soutenir la revitalisation et une compr\u00e9hension plus large de la culture autochtone de mani\u00e8re \u00e0 avoir un impact positif pour les communaut\u00e9s autochtones. Avec cette nouvelle structure de direction, l\u2019association est bien agenc\u00e9e pour une relance et \u00e0 mieux reconstruire l\u2019industrie post-pand\u00e9mie.<\/p>\n","protected":false},"excerpt":{"rendered":"

Mme Suzanne Reeves nomm\u00e9e directrice marketing et Mme Tara Saunders, directrice du d\u00e9veloppement des affaires TERRITOIRE DES SALISH DE LA C\u00d4TE \u2013\u00a0 L\u2019Association touristique autochtone du Canada (ATAC) a effectu\u00e9 plusieurs changements au sein de son \u00e9quipe de direction cette semaine, dont les deux r\u00e9centes promotions de Mme Suzanne Reeves au poste de directrice marketing […]<\/p>\n","protected":false},"author":14,"featured_media":24247,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"class_list":["post-24244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","news-type-mises-a-jour-de-latac"],"acf":[],"yoast_head":"\nDeux nouvelles promotions au sein de l\u2019\u00e9quipe de direction de l\u2019ATAC - Nouvelles de l'industrie touristique autochtone<\/title>\n<meta name=\"description\" content=\"Mme Suzanne Reeves nomm\u00e9e directrice marketing et Mme Tara Saunders, directrice du d\u00e9veloppement des affaires TERRITOIRE DES SALISH DE LA C\u00d4TE \u2013\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/indigenoustourism.ca\/fr\/deux-nouvelles-promotions-au-sein-de-lequipe-de-direction-de-latac\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deux nouvelles promotions au sein de l\u2019\u00e9quipe de direction de l\u2019ATAC - 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