Town Hall with Keith Henry on Funding, Loans, Cash Flow, & the Stimulus Development Grant Process
Keith Henry discusses the different types of Federal funding available for Indigenous tourism businesses in Canada. This will include funding available through the Regional Development Agencies (RDAs), Export Development Canada (EDC), Business Development Canada (BDC), loans available through Aboriginal Financial Institutions (AFIs) and cash flow.
Henry also welcomed guest speaker, Adam Fiser, Associate Director of The Conference Board of Canada, to discuss the preliminary results of the COVID-19 Economic Impact Research Survey on the Indigenous tourism industry in Canada.
How to Work More Effectively with Media Representatives
Ryan Rogers, ITAC’s Marketing Coordinator, welcomed well-established freelance writers, Diane Selkirk and Karen Gardiner to discuss the important role media representatives play in the tourism industry and how businesses can better work with travel writers to tell their story.
Get the Most Out of Online Travel Agencies
ITAC’s Sales Manager, Jason Picard-Binet shared an informative presentation on getting the most benefits out of online travel agencies (OTAs). Learn about the online booking opportunities for Indigenous tourism providers, as well as marketing best practices for keeping your booking systems fresh.
Key topics include:
- How online travel agencies and global distribution systems work, and the difference between travel trade and online travel agencies.
- Online travel agency pricing and inventory management, as well as present case studies on the different online travel agencies available.
- Airbnb Online Experiences—an exciting new opportunity for Indigenous tourism providers to showcase their experiences on a virtual platform.
Unique Online Sales Opportunities
The distribution of your experiences is key to building your business. ITAC is offering a unique opportunity to all of our export-ready members to sell their tourism experiences online through a tailor-made platform: DestinationIndigenous.ca.
Launching in 2020, the new Destination Indigenous website will be the ultimate vacation planner for anyone interested in experiencing Indigenous tourism in Canada. This new website allows people to connect with the unique stories and cultures of First Nations, Inuit and Métis Peoples across Canada. Through vibrant imagery, member highlights and engaging educational content, visitors will be drawn into the diverse Indigenous tourism offerings before they even leave their homes.
Fireside Chat with Jonview Canada
ITAC’s Sales Manager, Jason Picard-Binet, hosted a virtual fireside chat with Sheldon DSylva and Roman Dushatsky of Jonview Canada.
Jonview Canada is Canada’s leading receptive tour operator (RTO), providing a full range of travel products and services to the International Tour Operator community. During the virtual chat, they discussed the impact of COVID-19 on the industry and how Jonview is responding.