Aboriginal Tourism Excellence Celebrated at Canadian Tourism Awards


(Algonquin Territory – Ottawa, Ontario) History was made last night at the Canadian Tourism Awards in Ottawa, when Québec’s Musée des Abénakis received the inaugural National Aboriginal Cultural Tourism Award for 2014.

Musée des Abénakis was selected from a number of submissions from across the country and their Aboriginal cultural experience was recognized given their 50 years of success as one of the best authentic Aboriginal cultural experiences in Canada. Keith Henry, in his role as chair of the Indigenous Tourism Association of Canada (ITAC) attended the gala awards event, along with executive committee member Trina Mather-Simard from Aboriginal Experiences in Ottawa and ITAC member and executive director from Québec Aboriginal Tourism, Dave Laveau.

Aboriginal Tourism Industry Showcased during CCTM in Charlottetown


(Mi’kmaq Territory – Charlottetown, PEI) Representatives of the former Aboriginal Tourism Marketing Circle, currently transitioning to the Indigenous Tourism Association of Canada (ITAC), attended the Federal/Provincial/Territorial Canadian Council of Tourism Ministers (CCTM) meeting this week in Charlottetown, Prince Edward Island.

The meeting was attended by the Federal Minister of Small Business and Tourism and Agriculture Honourable Maxime Bernier plus a number of Provincial and Territorial Government Minister’s and their Deputy Ministers. The CCTM included a number of presentations from the key stakeholders including the Canadian Tourism Commission and the Tourism Industry Association of Canada both who identified the challenges to competing in tourism when compared with other countries as well as supporting Aboriginal tourism.

2015 International Aboriginal Tourism Conference – Save the Date


Quebec Aboriginal Tourism looks forward to welcoming you at the International Aboriginal Tourism Conference on March 24-25, 2015. The venue will be the prestigious Fairmont Le Château Frontenac, nestled in the very heart of Old Québec. The walled city offers beautiful scenery and history at every nook, harbouring a unique heritage in North America. This historical setting is highlighted by the proximity of Wendake, the only Huron-Wendat community in Canada, just a few kilometres away.

New Canadian Tourism Award Announced to Celebrate Excellence in Aboriginal Cultural Tourism


OTTAWA, ON, September 5, 2014 – Today the Tourism Industry Association of Canada (TIAC) and the Indigenous Tourism Association of Canada (ITAC) are pleased to announce a new partnership to advance Aboriginal cultural tourism in Canada. Under a new Memorandum of Understanding, ITAC and TIAC will work collaboratively to produce industry research and recognize excellence in Aboriginal cultural tourism in through the creation of the 2014 National Aboriginal Cultural Tourism Award which will be presented as part of the Canadian Tourism Awards Gala held at the Westin Hotel Ottawa on November 26th 2014.

National Aboriginal Cultural Tourism Award


The Indigenous Tourism Association of Canada (ITAC) is proud to announce a new partnership with the Tourism Industry Association of Canada (TIAC) in presenting a Canadian Tourism Award recognizing excellence in Aboriginal Tourism.

The 2014 National Aboriginal Cultural Tourism Award will recognize an Aboriginal tourism business that has demonstrated a commitment to the development, promotion and delivery of an authentic, innovative and enriched Aboriginal cultural tourism visitor experience.   The recipient will have demonstrated a commitment to authentic Aboriginal cultural tourism as a key aspect of encouraging and promoting tourism growth in their region.

Federal Government Signs New Agreement with ATMC


(Ottawa, Ont.) – The Aboriginal Tourism Marketing Circle (ATMC) and Aboriginal Affairs and Northern Development Canada (AANDC), through the Aboriginal Procurement and Business Development Directorate, signed a major agreement yesterday in Ottawa. ATMC Chairperson Keith Henry and AANDC Director General Nicole Ladouceur signed the first ever Memorandum of Understanding (MOU) concerning Aboriginal Tourism.

Cruise Ship Opportunities

ATMC Launches the Cruise Ship Opportunity Online Portal


The Aboriginal Tourism Marketing Circle (ATMC) has launched a new online website tool designed to help Aboriginal entrepreneurs, bands and organizations explore opportunities to benefit from the growing cruise industry. Canada’s cruise industry is both successful and thriving, with growth predicted for 2014 and beyond. Canada’s three main regions with strong cruise ship presences include Pacific Coast & Alaska, Atlantic Canada and the Saint Lawrence. Other cruise regions include the Great Lakes and Arctic Canada. Canada’s cruise industry holds many opportunities for Aboriginal entrepreneurs, bands and organizations located in coastal communities. These include land excursions, accommodation for pre / post cruise, sales of arts & crafts, and more.

RFP – National Aboriginal Tourism Research Project


Release Date: Friday, May 2nd, 2013
Closing Date: Friday, May 23, 2014 (Not later than 2:00pm Pacific Time)

The last major national Aboriginal tourism study was conducted in 2002 (National Study of the Aboriginal Tourism Industry in Canada by Bearing Point and Goss Gilroy). Therefore ATMC, through AtBC, is undertaking to update all aspects of Aboriginal Tourism in Canada. Some of the main areas examined in the 2002 national study that ATMC can potentially leverage include:

  • Profile of the industry and its economic impacts
  • Identification of tourism trends affecting the sector
  • Identification of issues and constraints facing the sector and individual businesses

Click here to download the ATMC RFP0002 in PDF format.

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